Web design for dental and medical practices
Patients arrive anxious, on a phone, looking for a specific treatment and whether you can see them soon.
The site's job is to reduce that anxiety and make the next step obvious. Most practice sites are organised around the practice rather than the patient, which is backwards.
What patients look for
- The specific treatment they have been told they need, explained plainly.
- Whether you take new patients, and whether that is NHS, private or both.
- Prices, or at least a range. Uncertainty stops people calling.
- How soon they can be seen, and how to book.
- Who will treat them, with qualifications visible.
Regulation and claims
Healthcare advertising is regulated, and claims that would be fine for other businesses are not fine here. Before-and-after imagery, outcome claims and some treatment descriptions have specific rules.
We will build the site to say what you tell us you are permitted to say. Confirming the current rules with your regulator or professional body is your call to make, and worth doing before content is signed off rather than after a complaint.
Common questions
01Should we publish treatment prices?
Where your regulator allows it, usually yes — at least a range. Price uncertainty is one of the most common reasons people do not call a practice.
02Do we need online booking?
It helps, particularly for routine appointments, and reduces phone load. Connecting to your existing practice management system is normally better than adding a separate booking tool.
03How do we handle patient data?
Keep patient data out of the website entirely. A contact form should collect the minimum needed to call someone back, and never clinical detail. Your privacy policy must reflect what you actually collect.
Get a fixed quote in writing
Answer five questions and we come back with one number, inside a day. You are not committing to anything by asking.
Or email contact@hire-web-designer.com